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Bryce Caldwell named VP/GM of KTTC-TV

ROCHESTER, Minn. (KTTC) — A television executive from Knoxville, Tennessee–Bryce Caldwell–has been named Vice President and General Manager of KTTC-TV in Rochester.

The announcement was made by James McKernan, Regional Vice President of Quincy Media Inc., the parent company of KTTC.

Caldwell has been the Vice President and General Manager of WTNZ FOX 43 in Knoxville.

“Bryce has a great background which will fit nicely with our successful operations in Rochester. We look forward to his leadership taking our Rochester operations to the next level,” said Quincy Regional Vice President Jim McKernan. “Localism, innovative production, programming and distribution strategies were central tenets of Caldwell’s tenure in Knoxville.”

“I couldn’t be more excited to be joining Quincy Media and the talented KTTC team in Rochester,” said Caldwell. “We’ll be working hard to continue and enhance the leadership reputation of KTTC and our full product portfolio in serving Rochester’s vibrant and growing community. I believe strongly in local television’s role in delivering independent journalism, market leading weather coverage, quality content, and meaningful community involvement. As a team, we’ll strive each day to exceed viewer and user expectations.”

Caldwell begins his new job in Rochester on June 24, in the midst of the community’s annual Rochesterfest celebration.

Prior to leading WTNZ in Knoxville, Caldwell worked in management and sales with WATE ABC 6 in Knoxville, WESH NBC 2 and WOFL FOX 35 in Orlando, and WNAB WB 58 in Nashville. Caldwell’s educational background is focused in Marketing and Business Management with a BSBA from the University of Tennessee and an MBA from the University of Florida.

Joining Caldwell in Rochester will be his wife Nina, daughter Zoe, and son Atticus.

Noel Sederstrom

Noel Sederstrom joined the KTTC-TV staff as News Director in February, 2008. He’s a native Minnesotan, having grown up on a farm near Litchfield, and also spending a lot of time on Lake Vermilion near Tower-Soudan, where his grandfather Gust Saari worked in the Soudan Underground Mine.

After studying journalism at the University of Minnesota-Minneapolis, Noel worked as a reporter, anchor, producer and Executive Producer at television stations in Duluth, Little Rock, Buffalo, Louisville and Kalamazoo, Michigan. Noel was the News Director at WWMT-TV in Kalamazoo for seven of his 18 years at the CBS affiliate before returning to Minnesota. He and his wife Cindy have two grown children and make their home in Rochester.

Email Noel at

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